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The period of the early ’70s witnessed a transition in literature and values of Indianness. It was the Golden Age where many business empires rose and came to power. The people of the country wanted a handy and affordable calendar cum almanac (panchang), which would provide them the Christian calendar dates, and the Indian tithis and auspicious dates together. That is when KALNIRNAY pitched in and gave them all that and more…
Kalnirnay

Presently, KALNIRNAY is the world’s largest circulating Calmanac ABC* (*Audit Bureau of Circulations) 1,11,90,271 to be precise. The journey to this destination was not easy. It took years of in-depth research, burning the candle by day and night and a lot of patient convincing coupled with the dynamism to move with changing times, taking major technological strides, and avant-garde advertising strategies to carve out this niche. One which exists not in the market alone, but in the minds and hearts of its over ten million readers!

The platter of KALNIRNAY is filled with an innovative blend of ideas about tradition, culture, fashion, finance, industry, humanity and commerce. It brings forth a myriad rainbow of Indian thought on the horizon of the world.

 

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